We are never deceived; we deceive ourselves.
-Johann Wolfgang von Goethe – 18th Century Writer–
March 16, 2017
I came across this Ted Talk by Behavioral Economist Dan Ariely. I’ve included the original Ted Talk by Mr. Ariely as this topic is deeper, and his illustrations more in depth, than I have space for here.
The question that Dan asks is best illustrated with the use of the photo below.
Which of these two tables is the longest? The one on the left or the one on the right? If you’re like most of us you would choose the table on the left and, like most of us, you would be wrong. In actuality, both tables are the same length. Our brain and our vision, our intuition, is being fooled by our eyes!
Dan further asserts, that our vision is the best of all of our senses as it uses the most amount of brain power and mass to function.The question then becomes, if our eyes can be fooled how much more can our other less physical abilities be also fooled by what we perceive as the truth? Most notably our ability to make decisions.
How often do we make decisions based on what we perceive to be true or real? How many bad decisions have we made in our lives because our truth was distorted by other senses or circumstances?
I hope that you will watch Dan Ariely on the Ted talk below. His examples are interesting and his humor is worth the 18 minutes the video plays. I promise that it will not feel like 18 minutes because what he has to offer is truly fascinating.